3 Keys to Ensure Industrial Gas Distributors Win Online in 2022

Going Live November 1st | 17:00 (GMT)

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As pressure continues to increase on distributors to expand their online catalogs, one of the biggest challenges they face is in obtaining and managing product content for e-commerce purposes, and unfortunately legacy processes are no longer able to meet today’s evolving data needs.

On the heels of COVID-19, it’s more important than ever to offer your customers the ability to purchase on their terms. Despite the pressure to adapt to changing buying behavior, many distributors  are overwhelmed or confused by what it takes to win online. In this interactive panel, you’ll learn why e-commerce success is more accessible than ever before, and come away understanding:

1. How to develop a world-class B2B e-commerce experience.
2. The value and business impact of having quality product content on your e-commerce website, as well as what “quality” content actually entails, and finally how best to obtain that content.
3. How to create marketing communication activities that drive customer adoption.